Wednesday, April 20, 2011

Please Support Trickle Up's Seed a Dream Mother's Day Campaign

This week, I am excited to announce the unveiling of our Seed a Dream Mother’s Day Campaign. Together, with journalist Campbell Brown, we are honoring mothers worldwide and raising awareness about those who so often have to go without. www.trickleup.org/mothersday

We hope you will join with us and highlight our Seed a Dream Campaign for Mother’s Day. Trickle Up focuses on women, providing them with seed capital, training and savings support to begin and maintain meaningful livelihoods, knowing that the profits from their endeavors will go to their children’s futures: education, health care, and nutrition. In fact, over 90% of our participants in India are mothers, and even more a responsible for taking care of children who aren’t their own. And 90% of participants in Mali have at least one child under the age of 11 in the household.

With each donation, we will send a Mother’s Day card to the donor to honor the mother in their life, letting her know that a donation was made in her name. With a donation of $100 of more, donors can choose to receive a limited edition Trickle Up necklace. These donations will help a woman in extreme poverty start a business, earn a better living and improve her and her family’s quality of life.

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Please consider highlighting our campaign on your website, eblasts and social media outreach. Here are the necessary links:

· Seed A Dream Mother’s Day Campaign Website: www.trickleup.org/mothersday

· Campbell Brown’s Message on YouTube: http://www.youtube.com/watch?v=_1YWGGagnOM

· Press Release: http://trickleup.monacolange.com/media/presscenter/upload/TU-Mothers-Day-Press-Release-FINAL.pdf

· Facebook: www.facebook.com/trickleup

· Twitter: twitter.com/trickleupnyc



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This press release is reprinted by Alanna Shaikh out of an obscure sense of guilt. It does not represent the opinions of Alanna Shaikh or any of her employers.

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